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Sunday, 23 March 2008 20:19
Gefen's USB-to-DVI Adapter: Six-Monitors Instantly While being extremely gentle with the system resources Multiple-monitor setups are becoming more and more popular among users who need increased productivity. However, adding and configuring extra monitors may be extremely complicated for a less tech-savvy computer user. Gefen just announced a new USB-to-DVI adapter that is alleged to let users enjoy another display while removing the installation hassle. Geffen's adapter lets users connect a plug-and-lay monitor with VGA or DVI interfaces to any available USB 2.0 port on the computer. The device is especially targeted at notebook users, as the built-in graphics card usually don't come with more than one DVI output. Users can connect another digital video display or even a projector without needing a DVI port. The USB-to-DVI graphics adapter delivers DVI-I video signals, for either VGA or DVI monitor compatibility. Moreover, it allows the user to tweak the monitor's visual performance as desired, given the fact that it supports a wide range of resolutions up to 1600x1200 pixels. Shortly put, the monitor connected to the USB port via the USB-to-DVI adapter will deliver the same image quality as the primary display connected to the native DVI interface. The USB-connected monitor can be set to duplicate the main display or extend the desktop for additional working space. For instance, you can have your applications open on the primary monitor, while the second display would host the web browser or the favorite multimedia player. According to the manufacturer, if you plan to extend your workspace even more, you can connect up to six such adapters and still get crystal-clear images across all of them. The Gefen USB-to-DVI Graphics Adapter can be successfully used on computers running Windows XP, Windows Vista or Mac OS X operating systems. The device is available immediately for an estimative retail price of $129.
Last Updated on Sunday, 23 March 2008 20:23

DS & Kiosk in Hospitality Industry

Friday, 01 February 2008 18:18

DIGITAL SIGNAGE - DYNAMIC. COMPELLING. TARGETED. NOW!

With dynamic digital signage your content will always stay fresh, deployment costs are low and message updates are instantaneous. By replacing static POP with digital signage, your marketing message is enhanced and a more compelling environment is created. Your posters, signs and store fronts come alive!

GET BIG RESULTS.

The consumer shopping environment is a proven and effective channel to influence purchase decisions.

Here’s why digital signage is a successful solution:

10x the eye contact of traditional static signage
70% of brand decisions are made while in the store
50% of traditional POP is never implemented in-store
100% compliance with RoninCast
Increased advertising ROI!

INTERACTIVE TOUCH SCREENS

Bring your marketing message to the fingertips of your customers, providing the information you want, in a format that gives each user a unique experience. Customers can also type in contact information with a virtual keyboard on the touch screen which is recorded for sales follow-up and future marketing purposes.

Record each touch, greatly enhancing your on-going marketing efforts
Position inventory according to actual in-store data
Show customized wayfinding directions to your visitors
Provide training to employees during pre- or post-store hours
Base your marketing messages and inventory control from statistics pulled from your touch screen
Create a more memorable experience for your customers
Eliminate the need for printed materials and eliminate compliance issues with digital signage
Enhance your customer’s experience and keep them coming back with hospitality digital signage!

The hospitality industry is a perfect venue in which to utilize digital signage advertising. With digital signage, you can advertise services, products and events to increase customer traffic and make the customer experience a pleasant one. Restaurants, Movie Theaters, Casinos and Hotels are prime examples of hospitality venues that see a huge ROI with our RoninCast digital signage systems. The application possibilities are almost limitless!

Hospitality venues print extensive amounts of static advertising.

With digital signage designed specifically for the hospitality industry, you can eliminate print costs and the labor of hanging and replacing signs. Our scheduling solutions will bring your compliance to 100% by instantly sending your messages to the right audience at the right time.

Kiosk and Interactive Touchscreens

Friday, 01 February 2008 17:44

Teleactive is a leading designer and developer of touch screens systems. Teleactive installs touch sensitive overlays for existing LCD or plasma displays.

Touchscreen technology is used across a wide range of industries, including telecommunications, tourism, retail, real estate and public information. Major applications include digital signage, directory information and wayfinding, wildlife exhibits, retail displays, digital whiteboards, interactive education, trade shows, real estate advertising, exhibitions, and many more.

Teleactive strives to deliver the best in high-value, low-priced products. Our through-glass touch frames are used to touch enable glass surfaces in locations such as shop windows or showrooms. These solutions allow you to provide interactive displays of information to customers around the clock, even when the shop or showroom is busy or unattended. The electronics are secure inside the building.

For a robust, sophisticated solution in a public environment, Teleactive's through-glass interactive touch solution is the ideal technology.

The technology provides full mouse functionality, allowing the user to drive a software application simply by touching the screen. In addition to the central display, you can provide an off-screen area for items such as buttons, icons and navigation keys.

The system provides all the benefits of optical touch technology:

Clear glass for maximum image clarity.
Accurate touch sensitivity
Light touch—no pressure required.
Any touch method can be used—finger, gloved hand or pointer

Note: These touch screens should not be installed in direct sunlight. If the location of the installation is unavoidably in sunlight, then a roof or awning should be installed above the display as part of the design. Sunlight shining onto the touch screen does affect performance.

Last Updated on Tuesday, 05 February 2008 14:42

Future of Mobile Telephony -Advertising

Sunday, 06 January 2008 14:00
Seeing a future of mobile telephony very definitely tied to advertising revenue, Google has developed an operating system of its own to rival the dominance of Microsoft’s Windows Mobile. The clever bit is that operators and handset manufacturers currently pay Microsoft for their software. And these operators will soon jump in with Google for something free, remaining largely unaware of the market dynamics tsunami that’s about to hit them. Worldwide, mobile phone operators are experiencing declines in ARPU’s. That’s Average Revenue Per User to you and me. In fact, ARPUs have been pretty much in decline from the beginning. The mobile phone industry really believes that any time real soon they will turn a corner and make a ton of money with what they call data revenues. To you and me, that’s the internet on your mobile phone. Problem is, it won’t happen. Well, not the way the mobile networks think it will anyhow. They think the income will come from subscriptions. It won’t. Mobile internet demand is definitely there, but at the right price. Users will not subscribe to mobile data costs that are unreasonably high versus their home or office access. Just like they won’t accept mobile call rates way out of line with landline call costs. So, what’s the answer? Simple. Advertising. Mobile telephony, mobile internet, mobile tv will all be supported by advertising. It is the next big advertising medium. Within a few years, way more cash will be generated from mobile ad revenues than mobile voice calls. Right now, mobile network operators just don’t want to believe this inevitability. Do you understand what Google are doing now?
Last Updated on Thursday, 31 January 2008 10:47

Why Use Networked Digital Signage Over Traditional POP Promotions

Sunday, 06 January 2008 14:00
Why use networked digital signage over traditional paper or cardboard based point-of-purchase promotions? ▪ digital signs have demonstrated sales increases by 10-30% and as high as 200% ▪ digital signs can be used to train store personnel during off-hours ▪ digital signs grab the attention of consumers while entertaining and informing them ▪ new promotions can be sent immediately to thousands of screens
Last Updated on Friday, 01 February 2008 17:44
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